Folks flock to purchase merchandise from brewery co-owned by Military veteran who stopped Membership Q shooter

Folks throughout the nation are displaying their assist for Atrevida Beer Co., the brewery owned by an Military veteran who helped subdue a gunman at Membership Q in Colorado Springs, stopping him from killing extra individuals in final Saturday’s mass capturing.

Richard Fierro co-owns the brewery together with his spouse, Jess, who serves as founder and head brewer. The 2 attended a drag present at Membership Q together with their household and buddies, together with daughter Cassandra and her companion Raymond Inexperienced Vance. Vance was one of many 5 who had been killed and 18 others wounded earlier than Fierro, Thomas James and an unnamed membership performer stopped the shooter.

“I do not know precisely what I did, I simply went into battle mode,” mentioned Fierro, a 15-year veteran. The New York Instances. “I simply know I’ve to kill this man earlier than he kills us.”

Whereas Fierro’s army coaching helped him subdue the shooter, it additionally helped him and his spouse construct their enterprise. Jess did not just like the style of beer till touring Germany whereas Richard was stationed there studying about brewing as a interest, working as a beautician earlier than opening his personal brewery. Because the opening of the brewery, the household has lived by its motto: “variety with a contact”.

That sloganTogether with Fierro’s heroic actions and the tragedy of the capturing, individuals from all walks of life took to social media to assist Atrevida Beer Co. within the days following the capturing.

Vice President Kamala Harris’ niece, Mena Harris, was amongst those that directed followers to the enterprise’s on-line retailer, the place they promote hoodies, t-shirts, bandanas, cranium caps and leggings, along with their story and full menu. craft beers. Different individuals, together with author Molly Knight, inspired her followers to assist purchase all of their merchandise and reward certificates in assist of Fierro’s heroism.

Chef Jose Andres, who owns the nonprofit World Central Kitchen, took to Twitter to encourage individuals to assist the person who “dangers his life to save lots of the lives of others. Together with his naked arms.” Dozens of individuals shared screenshots of their purchases, together with a hyperlink to the brewery’s on-line retailer, in an effort to unfold the love and assist, particularly as the vacation season begins.

Good Judy Storage, a unusual auto store owned in Denver, based a GoFundMe crowdfunding marketing campaign on Monday for sufferer assist, which has since raised greater than $750,000 in donations to a belief fund that shall be divided between the victims and their households. The fund shall be open for some time, in line with organizer Religion Haug, as a result of they need to be sure that everybody affected can obtain a few of the funding with out shedding different sources of support.

Girl Justice Brewing Co., one other Latin American brewery in Aurora, will host a fundraiser on Sunday, with proceeds going to GoFundMe. Attendees may even write letters and playing cards to the Fierro household as they take care of the aftermath of the tragedy.

Fierro’s feat was praised by individuals throughout the nation, together with President Joe Biden. On Tuesday, White Home press secretary Karine Jean-Pierre instructed reporters that Fierro’s actions may save dozens of lives.

“There aren’t any phrases, no phrases that may consolation the grieving” – Jean Pierre mentioned throughout a particular a part of the press convention. “However we stand with the Colorado Springs group and the LGBTQI+ group.”

Atrevida Beer Co.’s on-line retailer has but to promote out, so these searching for a strategy to assist the Fierro household this vacation season can buy merchandise on their web site.


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